For professionals

Partner with Onafi.

Connect with better-educated, higher-intent prospects who are actively looking for financial clarity.

Two people in a warm conversation

Who we partner with

Trusted, regulated, human.

We work with firms and individuals who treat enquirers with care, communicate clearly, and follow good practice in their field.

  • Protection advisers
  • Mortgage brokers
  • Accountants
  • Tax advisers
  • Estate planners
  • Debt specialists
  • Business finance providers
  • Pension and retirement specialists

How Onafi works

A calmer top-of-funnel.

  1. 1People discover Onafi looking for clarity, not a sales pitch.
  2. 2They take the Clarity Quiz and are matched to a pathway.
  3. 3We share educational content tailored to their pathway.
  4. 4When they request support, we connect them with a partner.

Types of enquiries

Family protection, business protection, mortgages, tax, debt, pensions, estate planning and more.

Why partner with us

Higher-intent leads who've engaged with educational content and self-selected their pathway.

How we work together

Volume tiers, exclusivity options, regional matching, and quality-first feedback loops.

Partner enquiry

Tell us about your firm.

A member of the Onafi team will get back to you within 2 working days to discuss how we might work together.